The Austrian market for unsweetened mineral waters and aerated waters saw fluctuations over the past decade, with a notable decline between 2013 and 2016, followed by a modest recovery period from 2017 to 2019. The significant drop in 2020 (-18.41%) can be attributed to the impact of the COVID-19 pandemic. However, the market rebounded sharply in 2022 with an 18.93% year-on-year increase. As of 2023, the market's value stood at 192.28 million euros, nearing pre-pandemic levels.
From 2019 to 2023, the market saw a slight positive trend, growing at an average annual rate (CAGR) of 0.13%. Forecast data suggests a stable growth trajectory with an expected CAGR of 0.7% from 2024 to 2028, culminating in a 3.53% increase over the five-year period. Future trends to watch include:
- Increasing consumer preference for health-conscious options.
- Impact of potential economic fluctuations on consumer spending.
- Innovations in packaging and sustainable practices.
- Expansion of product varieties and flavors tailored to consumer demands.
