Forecast: Number of Cards with an E-money Function in Italy

The number of cards with an E-money function in Italy reported a mixed trend over the past decade, standing at 30.88 million units in 2023. Historically, the market experienced fluctuations, with significant dips in 2018 and 2020, and notable growth surges in 2015 and 2021. The most recent year-on-year variation in 2023 was a modest 1.95%, illustrating a slower growth rate. The Compound Annual Growth Rate (CAGR) over the last five years was 2.34%, indicating steady expansion despite periodic volatility.

Looking forward, the forecasted data suggest a stable upward trend, with an expected CAGR of 1.49% from 2024 to 2028. By 2028, the market should reach approximately 34.06 million units, reflecting a cumulative growth of 7.66% over these five years.

Future trends to watch for include:

• Potential regulatory changes impacting the adoption and use of E-money functions.
• Technological advancements improving security and user experience, which could accelerate consumer adoption.
• Market responses to economic cycles and digital currency trends.