In Calabria, the percentage of individuals purchasing online who have used the internet in the last three months is expected to rise steadily from 2024 to 2028. In 2023, the percentage was likely lower than the 2024 forecast of 35.33%. The year-on-year growth from 2024 to 2028 shows a positive trend, with increases of approximately 5% annually: from 35.33% in 2024 to 42.59% in 2028. The CAGR over these years indicates a robust average growth rate, suggesting a consistent increase in online purchasing as internet usage becomes more prevalent.
Future trends to watch for:
- Adoption of more advanced digital payment systems affecting purchase behavior.
- Growth in mobile internet access fueling additional online shopping activity.
- Impact of local e-commerce policies on consumer confidence and online spending.
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