The Austrian market for silk shawls, scarves, mufflers, mantillas, and veils experienced a per capita decline from its 2013 value of 1.47 Euros to 1.04 Euros by 2023. Over the last two years, the market witnessed slight negative year-on-year variations of -0.94% from 2021 to 2022 and -0.95% from 2022 to 2023. The five-year CAGR from 2018 to 2023 is approximately -2.69%, indicating a consistent downward trend.
Future trends to watch for:
- Potential recovery in the luxury goods sector post-pandemic.
- Preference shifts toward sustainable and ethically sourced materials.
- Increased demand driven by rising interest in cultural fashion items.
