From 2013 to 2023, the turnover of radio broadcasting in Denmark experienced significant fluctuations. Starting with a notable value of €68.8 million in 2013, it hit a peak of €171.5 million in 2015, but showed volatility with both sharp drops and moderate recoveries in subsequent years. By 2023, the turnover reached €79.4 million. During this decade, there were periods of substantial increase such as 2015’s 238.26% rise and more stable growth phases as seen in recent years, including a 0.51% increase in 2023. The Compound Annual Growth Rate (CAGR) over the last five years stands at 4.97%.
Looking forward, the forecast for turnover is stable with slight growth expected; from €79.7 million in 2024 reaching €80.5 million by 2028, with a forecasted CAGR of 0.2%. Future trends to watch for include the impact of digital transformation and streaming services on traditional radio revenues, as well as shifts in advertising strategies and listener preferences. Consistent innovation and adaptation to new media landscapes will be crucial for maintaining growth.
