The turnover of Travel Agency and Tour Operator Services in Italy has seen significant fluctuations over the past decade. Between 2013 and 2019, the industry experienced steady growth with occasional minor setbacks. However, the pandemic in 2020 caused a drastic drop of 73.46% in turnover. Post-pandemic recovery began in 2021 with a substantial year-on-year increase of 150.87%, followed by continued growth in 2022 and 2023, with turnovers rising by 42.41% and 23.4% respectively. As of 2023, the turnover stood at €14.94 billion. The 5-year compound annual growth rate (CAGR) leading up to 2023 was 4.42%.

Future trends to watch for include:

Continued growth with a forecasted 18.42% increase by 2028
The impact of technological advancements on travel planning and bookings
Potential market shifts due to evolving consumer preferences and economic factors