Forecast: Content and Media Gross Value Added in E-Commerce in Malaysia

The Gross Value Added (GVA) in Malaysia's Content and Media E-Commerce sector demonstrated steady growth from 2015 to 2023. In 2023, the GVA was 1.28 billion Malaysian Ringgits. The sector showed an increased annual growth rate with a slight dip in 2021. The last two years reflected a year-on-year growth of 0.33% in 2022 and 2.24% in 2023. The five-year CAGR through 2023 was 2.1%, indicating moderate growth.

Looking forward, the projected figures from 2024 to 2028 suggest a continuing but slower upward trend, with a forecasted five-year CAGR of 1.52% and an overall growth rate of 7.81% by 2028. This slower growth rate signals a maturing market.

Future trends to watch for include:

  • Technological advancements and adoption rates in e-commerce platforms
  • Shifts in consumer behavior and preferences
  • Regulatory changes and economic policies impacting the digital economy