The market size value per capita for women's and girl's cotton briefs and panties in Australia has shown a declining trend from 2013 to 2023, with a slight recovery in 2018 before continuing its downward trajectory. In 2023, the value stands at $11.64 per capita. Over the last two years, the year-on-year percentage changes were approximately -0.8% from 2021 to 2022 and -0.7% from 2022 to 2023. The compound annual growth rate (CAGR) for the last five years shows an average annual decline, indicating a steady decrease in market size per capita over this period.
Future trends to watch for:
- Sustainability and eco-friendly products may drive consumer preferences, leading to a potential market shift.
- Growth in online retail could provide opportunities for niche or premium products.
- Economic factors and disposable income will be critical in determining future market growth or decline.
