Analyzing the import data of pre-shave, shaving, and after-shaving preparations to Jordan reveals a fluctuating trend between 2013 and 2023. In 2023, the value stood at $398.39 thousand. The highest imports were recorded in 2014, while the lowest were in recent years. Over the last two years, the market saw a year-on-year decrease of 3.88% in 2022 and 3.95% in 2023. The compound annual growth rate (CAGR) for the past five years reflects a decline of -0.37%, indicating a downward trend. Future forecasts expect a continued decline, with a CAGR of -3.84% and an overall decrease of 17.79% by 2028.
Future trends to watch include:
- Potential changes in consumer preferences towards grooming products.
- Impact of economic conditions and disposable income on import volumes.
- Emergence of local grooming product manufacturers as an alternative to imports.
- Possible regulatory changes affecting import tariffs or restrictions.
