The underwear market in France demonstrated fluctuating trends between 2013 and 2023. Starting in 2013 at a volume of 1.0394 billion, it peaked in 2018 at 1.1366 billion, before a notable decline set in. By 2023, the market stood at 0.96423 billion, reflecting a decrease in the market size.
Year-on-year analysis reveals significant variations: - A rise between 2013 and 2014 (6.21% to 7.98%) followed by oscillations and downturns, particularly in 2020 (-7.27%) and 2021 (-7.84%).- The last two years show slight growth (0.61% in 2022 and 0.55% in 2023). - The five-year CAGR before 2024 stands at -3.24%, indicating an average annual decline.
Looking ahead, forecast data from 2024 to 2028 predict a gradual recovery with an average CAGR of 0.42% and an overall growth rate of 2.11% over five years.
Future trends to watch include shifts in consumer preferences toward sustainable and eco-friendly products, technological advancements in fabric, and potential post-pandemic recovery in consumer spending on apparel. The influence of online retail and marketing strategies will also be critical in shaping market dynamics.
