The Danish market for women's and girls' blouses, shirts, and shirt-blouses made of textile fabric not knitted or crocheted has seen a declining trend over the past decade. The volume per capita fell from 1.38 in 2013 to 0.93 in 2023, marking a steady decrease. Year-on-year variations exhibit a peak in 2013, followed by a consistent downtrend, with notable declines between 2019 and 2023. The compound annual growth rate (CAGR) over the last five years further confirms the downward trajectory in consumption.
Future trends to watch for include shifts in consumer preferences towards sustainable and ethically produced garments, digital transformation in retail, and potential economic factors impacting consumer purchasing power. These could influence both the volume and value of this market segment in Denmark.
