The gross investment in the soft drinks sector in Austria displayed a notable upward trend from 2013 to 2023, starting from €64.1 million and reaching €158.4 million in 2023. This indicates a compound annual growth rate (CAGR) of 4.35% over the last two years and 4.01% CAGR over the recent five years.
Year-on-year changes observed significant fluctuations:
- From 2013 to 2014, a significant rise of 42.75%
- A slight dip in 2015 by 0.11%
- Substantial growth in 2016 by 16.63%
- Decline in 2017 by 15.48%
- Strong recovery in 2018 with 44.4% increase
- Moderate growth in 2019 by 7.15%
- Considerable rise in 2020 by 19.08%
- Reduction in 2021 by 12.53%
- Gradual increase in 2022 by 4.55%
- Continued growth in 2023 by 4.35%
Looking ahead, the forecast indicates that this upward trajectory will continue, with the gross investment expected to reach €190.8 million in 2028, reflecting a forecasted CAGR of 2.96% over the next five years and an overall growth rate of 15.71% by 2028. Key future trends to watch for include innovative product offerings, increased health consciousness among consumers, and advancements in sustainable packaging solutions.
