Ice cream tub or block consumption in the UK has been forecasted to experience a slight decline from 2024 to 2028. In 2023, the consumption stood at 80.78 milliliters per capita per week. Year-on-year analysis reveals a gradual decrease with 2024 showing a -1.1% decline, 2025 at -1.1%, 2026 at -1.1%, and 2027 at -1.1%, rounding out with 2028 at -1.1%. Over the last two years, the trend continued steadily downward, averaging a CAGR of -1.1% from 2024-2028.
Future trends to watch for include changes in consumer preferences towards healthier alternatives, potential economic impacts on discretionary spending, and seasonal variations affecting ice cream consumption patterns. Increased interest in sustainable and locally produced food can also play a significant role in shaping future consumption rates.