Forecast: Poultry Meat Demand in Thailand

The demand for poultry meat in Thailand has exhibited notable fluctuations over the past decade. From a peak of 1.05 million metric tons in 2014, demand decreased to 0.923 million metric tons in 2016, before recovering to approximately 1.01 million metric tons by 2021. However, since 2020, there has been a consistent yet slight decline, with the value standing at 1.0 million metric tons in 2023. The year-on-year variation in 2023 showed a minor decline of 0.1%, and the compound annual growth rate (CAGR) for the past five years was -0.37%.

Future trends to watch for:

- Increased focus on health and wellness driving a preference for poultry as a lean protein source.- Potential disruptions from economic fluctuations and supply chain challenges.- Ongoing impact of geopolitical and climatic changes on poultry production and feed costs.- Innovations in alternative protein sources and consumer acceptance influencing demand.