The Italian poultry meat market has shown a steady increase in volume from 2014 to 2023, growing from 1.12 to 1.16 million metric tons. The market displayed very gradual growth with annual changes mostly below 1%. The most substantial yearly increase over this period was 1.33% in 2017. Over the last two years, growth has been modest, with a year-on-year variation of 0.17% in 2023. The 5-year CAGR (2018-2023) is at 0.19%, indicating a steady but slow-paced rise.

From 2024 onwards, forecasted data suggest the market will reach 1.17 million metric tons by 2028, with a forecasted 5-year CAGR of 0.15%, showing a slightly slower growth rate but consistent upward trend. The total projected growth rate over this period is 0.78%.

Future trends to watch for:

Potential impacts of consumer dietary changes and health trends favoring poultry over other meats.
Effects of economic conditions and inflation on meat consumption.
Influence of sustainability and animal welfare concerns on market dynamics.