The Finnish market for Women's or Girls' Jerseys, Pullovers, Sweatshirts, Waistcoats, and Cardigans of Cotton has shown a declining trend from 2013 to 2021, with a drop from 0.86 pieces per capita in 2013 to 0.47 in 2021. A slight recovery was observed in both 2022 and 2023, stabilizing at 0.59 pieces per capita in 2023. The year-on-year variation between 2022 and 2023 was neutral, indicating a stabilization phase. The compound annual growth rate (CAGR) over the last five years reflects an average yearly decrease, highlighting a challenging market environment.

Future trends to watch for include:

An increasing demand for sustainable and eco-friendly materials, which could impact the preference for cotton-based garments.
Fashion trends and consumer preferences shifting towards versatile and multifunctional wardrobe pieces, potentially stimulating demand recovery.
Technological advancements in textile production possibly enhancing the value proposition of cotton garments.