The turnover of programming and broadcasting in Sweden is forecasted to sequentially decrease from €846.0 million in 2024 to €688.2 million in 2028. The year-on-year variations are as follows: -4.73% (2025), -4.93% (2026), -5.11% (2027), and -5.34% (2028). The compounded annual growth rate (CAGR) over the last five years demonstrates an average annual decline of approximately 5.03%.
Future trends to watch for include the impact of digital transformation on traditional broadcasting models, increased competition from streaming services, and potential policy changes affecting the media landscape. Strategically adapting to these factors will be crucial for sector stakeholders.
