In 2023, the number of enterprises in Italy's tour operator services stood at approximately 4.1 thousand. The forecast data from 2024 to 2028 reveals a consistent decline in enterprises, decreasing from 3.84 to 2.82 thousand. This represents a year-on-year decrease average of approximately 6.51%, with an expected compound annual growth rate (CAGR) of about -7.2% from 2024 to 2028, indicating a shrinking market.

Future trends to watch for:

Increasing competition from online platforms may continue affecting the number of traditional tour operators.
Potential growth in niche and specialized travel services focusing on unique, sustainable, or tailored experiences.
The impact of economic recovery and consumer confidence on travel demand and industry revitalization.