The US bottled water market has shown fluctuating growth from 2013 to 2023. The value in 2023 stood at $7.7227 billion. Year-on-year variations have ranged from a decrease of 7.25% in 2014 to a significant increase of 6.87% in 2021. The compounded annual growth rate (CAGR) varied, indicating a mixed but generally upward trend. Recent years (2021 and 2022) presented positive growth, continuing into 2023 with a 1.42% increase. Over the last five years, the average annual growth rate is approximately 1.53%.
Future trends suggest a continued growth with a projected 1.12% average annual increase through 2028, translating to a 5.71% total growth. This moderately positive outlook highlights the importance of innovations in health marketing and sustainable packaging as pivotal areas for growth in the bottled water industry.