In 2023, Germany led the European export of toothbrushes by units, accounting for approximately 28.81% of the total share, followed by Ireland at 13.26% and Spain with 11.7%. Notably, Austria experienced significant growth with a 60.65% increase, while smaller markets like Lithuania and Croatia also saw substantial year-on-year increases of 25.49% and 17.27%, respectively. The Netherlands and Belgium both showed moderate growth, likely continuing their competitive positioning. Conversely, Germany and the UK witnessed declines of 4.76% and 4.51%, respectively.
Future trends to watch include the potential for continued strong performance by Austria and emerging markets like Lithuania and Croatia, which might reshape the competitive landscape. Further consolidation in key markets and increased efficiency in supply chains could drive both growth and competition among leading countries. Additionally, shifts in consumer preferences towards sustainable products might influence production and export patterns across Europe.
Top countries in Export of Tooth Brushes Share by Country (Units (Items))
| # | 10 Countries | Percent | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Germany | 28.81 | 2023 | -2.68% | -4.76% | View data |
| 2 | 2 Ireland | 13.26 | 2023 | +6.03% | -3.92% | View data |
| 3 | 3 Spain | 11.7 | 2023 | -1.79% | +3.18% | View data |
| 4 | 4 Netherlands | 8.94 | 2023 | +4.52% | +6.66% | View data |
| 5 | 5 Belgium | 8.94 | 2023 | +3.44% | +4.09% | View data |
| 6 | 6 Sweden | 6.05 | 2023 | +4.3% | +7.63% | View data |
| 7 | 7 Austria | 5.35 | 2023 | +14.6% | +60.65% | View data |
| 8 | 8 Poland | 4.98 | 2023 | +3.25% | +3.14% | View data |
| 9 | 9 Czechia | 2.91 | 2023 | |||
| 10 | 10 Italy | 2.25 | 2023 | -21.86% | -0.47% | View data |
