The forecast for household expenditure on fresh new potatoes in the UK indicates a steady decline from 2024 to 2028, with per capita spending decreasing from 6.52 pence per week to 5.98 pence. Compared to 2023, the year-on-year expenditure decreases about 2.1% annually. This continued decline suggests a compound annual growth rate (CAGR) of approximately -2.1% over the five years, signifying a trend of diminishing interest or consumption.
Future trends to watch for include shifts in dietary preferences potentially favoring healthier or alternative carbohydrate sources, the impact of economic factors such as inflation on food prices, and changing consumer behaviors due to sustainability concerns.