Key Market Indicators
Serbian spirits production is projected to reach €108 million by 2028, up from €94 million in 2023, marking an average annual growth rate of 2%. Since 2019, the country's supply has risen by an average of 8.7% per year. In 2023, Serbia ranked 14th globally in spirits production, slightly trailing Portugal, which also produced €94 million worth of spirits. France, Italy, and Poland secured the second, third, and fourth spots, respectively. In terms of sales, Serbian spirits are expected to hit €131 million by 2028, compared to €110 million in 2023, averaging a 2.4% annual growth rate. The Serbian market has seen a 10.8% year-on-year increase since 2019. In 2023, Serbia ranked 13th in spirits sales, just behind Greece, which recorded sales of €110 million. The top spots in the sales ranking were held by France, Poland, and Italy, in that order.
