Key Market Indicators
Italian demand for rum is expected to reach nearly $300 million by 2026. This is up from $236 million in 2021, representing an average annual growth rate of 3.9%. Since 1999, Italian demand has increased by almost 30%. In 2021, Germany topped the rankings with $236 million, followed by Italy, the United States, and Spain. Italian exports of rum are forecast to reach $197 million by 2026. This is up from $152 million in 2021, with an average annual growth rate of 4.3%. Since 1999, Italian exports have grown by over 40%. In 2021, the United States was the top exporter at $152 million, followed by Italy, the United States, and France.
