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Vodka Industry Outlook 2022 - 2026

See how Vodka performed compared to key markets such as Poland, Germany and Spain.

Key Market Indicators

Vodka consumption is projected to rise in the next five years, reaching €7.6 million by 2026. In 2020, demand stood at €7.5 million, with an average growth rate of 0.1% year-on-year. Notably, demand dropped by 1.1% year-on-year. Germany, Spain and Romania ranked second, third and fourth in this ranking. Portuguese vodka sales are set to hit 683,100 liters of pure alcohol by 2026, up from 603,080 liters in 2021. This represents an average growth rate of 1.9% year-on-year. Since 2001, the Portuguese market has seen an increase of 2.4% year-on-year. In 2021, Portugal was in eighteenth place in the ranking, with Croatia placing higher at 603,080 liters of pure alcohol. France, Germany and Italy occupied the second, third and fourth spots in the ranking.

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