Key Market Indicators
Vodka consumption is forecast to hit €646 million in 2026, up 0.3% on average year-on-year, compared with €627 million in 2020. Germany, Spain and Romania came in second, third, and fourth respectively in this ranking. Demand for vodka rose 0.4% year-on-year. Polish vodka sales are expected to reach 103 million liters of pure alcohol in 2026, up 0.4% year-on-year from 99 million liters of pure alcohol in 2021. The Polish market has decreased 0.4% year-on-year since 2007. France, Germany and Italy ranked second, third and fourth respectively in this ranking.
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