Key Market Indicators
The consumption of carbonated soft drinks is projected to decline slightly over the next five years. By 2028, the industry is expected to see a decrease, with total consumption reaching around 769 million liters, down from approximately 773 million liters in 2023. This represents an average annual decline of 0.1%. The trend follows a broader pattern of diminishing demand, which saw a year-on-year decrease of 1.7% in recent years. Within Europe, the United Kingdom, France, and Poland hold prominent positions in the market. The UK ranks second, followed by France in third place, and Poland in fourth. These rankings highlight the significant role these countries play in the carbonated soft drinks sector.