Key Market Indicators
Swedish recreational activities revenue is projected to climb to €7.3 billion by 2028, up from approximately €6.5 billion in 2023. This growth represents an average annual increase of 1.7%. Since 1998, the Swedish market has seen an average yearly rise of 1.8%. In the 2023 rankings, Sweden held the eighth position, with the Netherlands slightly ahead, also at roughly €6.5 billion. Leading the rankings, France, the United Kingdom, and Spain secured the second, third, and fourth spots, respectively.