Key Market Indicators
Brunei's hair care market is expected to remain largely unchanged over the next five years. The Bruneian hair care market is anticipated to remain stable in the coming years. Imports of hair care products are projected to remain at $3.7 million in 2026, unchanged from 2021. Meanwhile, exports are expected to rise slightly to $20.7 million in 2026 from $20.3 million in 2021, growing at a rate of 0.3% year on year. Since 1997, demand for hair care products in Brunei has decreased by 2% each year. Since 2002, however, supply in the country has increased at an average rate of 8% year on year.
