Key Market Indicators
Revenue from Croatian TV broadcasting is projected to climb to approximately €293 million by 2028, up from around €289 million in 2023, marking a modest annual growth rate of 0.2%. Since 2016, however, the Croatian TV market has seen a slight annual decline of 0.4%. In 2023, Croatia ranked 16th in terms of broadcasting revenue, with Serbia surpassing it at a comparable €289 million. Leading the rankings, the United Kingdom, Germany, and Spain took the second, third, and fourth spots, respectively.
