Key Market Indicators
Macedonian TV broadcasting revenue experienced a significant decline in 2023, dropping to approximately €8 million from around €11 million in 2022. This represents a decrease of nearly 26% compared to the previous year. Since 2017, the Macedonian market has consistently fallen, with an average annual decline of 17%. This trend saw the country rank 27th in 2023, with Iceland surpassing it with similar revenue figures. In the broader European context, the United Kingdom, Germany, and Spain held the second, third, and fourth positions, respectively, in terms of TV broadcasting revenue.
