Key Market Indicators
Lithuanian TV broadcasting revenue is projected to decline to €56 million by 2028 from its current level of approximately €59 million in 2023, marking a yearly decrease of 0.8%. The Lithuanian market has seen a steady decline since 2013, with an average annual decrease of 2.8%. In the rankings for 2023, Lithuania holds the 23rd spot, with Slovenia leading slightly ahead at €59 million. In the broader European context, the United Kingdom, Germany, and Spain occupy the second, third, and fourth positions, respectively, in terms of TV broadcasting revenue.