Key Market Indicators
Spanish advertising revenue is forecast to hit €17.93 billion by 2028, a slight increase from €17.89 billion in 2023, marking an average annual growth rate of 0%. Since 2013, the Spanish market has seen a modest annual growth rate of 0.2%. In the 2023 rankings, Spain secured the third spot, with Germany surpassing it to reach €17.89 billion. Germany, Spain, and France held the second, third, and fourth positions respectively in the European advertising revenue rankings for 2023.
