Key Market Indicators
The Finnish advertising revenue is projected to reach €1.7 billion by 2028, a modest increase from €1.69 billion in 2023. This represents an average annual growth rate of 0.2%. Since 2013, the Finnish market has experienced a slight decline, with an average yearly decrease of 0.3%. In 2023, Finland ranked 18th in advertising revenue. Portugal closely matched Finland with €1.69 billion, while Germany, Spain, and France secured the second, third, and fourth spots, respectively, in the European advertising revenue rankings.
