The European sold production of whole milk powder exceeding 1.5% fat in small packings is dominated by the Netherlands and Ireland, which accounted for over 86% of the market in 2023. The Netherlands led the market with a slow growth rate of 3.1%, while Ireland saw a significant 7.37% increase. Smaller contributors like Denmark and Spain showed varied performances, with Spain demonstrating notable improvement. France and Croatia experienced declines, notably, France with a -10.04% decrease in production.
In terms of future trends, an increasing demand for whole milk powder in small packaging, driven by convenience and portion control, is expected, along with a potential shift in production dynamics as smaller countries possibly gain traction if they meet rising consumer preferences and sustainability criteria.
Top countries in Sold Production of Whole Milk Powder or Full Cream Powder with a Fat Content Exceeding 1,5% in Immediate Packings Not Exceeding 2,5 kg Share by Country (Kilograms)
| # | 7 Countries | Percent | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Netherlands | 48.16 | 2023 | +5.66% | +3.1% | View data |
| 2 | 2 Ireland | 38.02 | 2023 | +0.78% | +7.37% | View data |
| 3 | 3 Denmark | 7.66 | 2021 | +7.38% | +2.63% | View data |
| 4 | 4 Spain | 1.67 | 2023 | +6.11% | +7.42% | View data |
| 5 | 5 France | 1.06 | 2023 | -28.35% | -10.04% | View data |
| 6 | 6 Czechia | 0.41 | 2023 | |||
| 7 | 7 Croatia | 0.021 | 2023 | -2.63% | -4.1% | View data |
