The solid soap market for non-toilet use in Slovakia reached a value of 5.5326 million USD in 2023. From 2013 to 2023, the market exhibited fluctuations with notable declines in 2016 and 2020, but it stabilized considerably in the following years. There was a marked recovery with year-on-year growth of 6.13% in 2021 and continued modest gains in 2022 and 2023. The 5-year CAGR up to 2023 was 0.82%, indicating a slow yet positive growth trajectory.
Future trends to watch for include:
- A shift towards eco-friendly and organic products as consumer preferences evolve.
- Increased competition from imported brands and alternative personal care products.
- Potential market growth driven by an increase in personal hygiene consciousness.