The baby food preparations market in Croatia has experienced a steady decline from 2013 to 2023, shrinking from 21.819 million Euros to 14.039 million Euros. The market suffered significant contractions between 2016 and 2020, followed by a consistent decreasing trend through 2023. The Compound Annual Growth Rate (CAGR) over the past five years is approximately -3.89%, indicating a prolonged downward trend.
Future trends to watch for include:
- A shift towards organic and health-focused baby food products as consumers become increasingly health-conscious.
- Potential market stabilization as birth rates in Croatia fluctuate and consumer preferences evolve.
- Opportunities for growth through innovation and expansion in e-commerce platforms, enhancing accessibility and convenience for consumers.