The European red wine without PDO market size in 2023 saw the United Kingdom leading with the highest value share at 33.11% in Euro terms. Germany and Portugal followed with shares of 29.67% and 10.21% respectively. While Germany, Portugal, Sweden, Poland, Bulgaria, and Finland experienced positive year-on-year growth, the United Kingdom, Denmark, Czech Republic, and Lithuania saw declines, marking divergent market dynamics within the region.
Future trends in the red wine market suggest a growing interest in the regions experiencing an increase in value share, particularly Germany and Portugal. As consumer palettes evolve and interest in international wines expands, these markets may drive continued growth. Monitoring shifting consumer preferences and emerging markets will be crucial for capitalizing on new opportunities in the non-PDO category.
Top countries in Red Wine without PDO Market Size Value Share by Country (Euros)
| # | 10 Countries | Percent | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 United Kingdom | 33.11 | 2023 | -0.68% | -0.18% | View data |
| 2 | 2 Germany | 29.67 | 2023 | +4.08% | +4.15% | View data |
| 3 | 3 Portugal | 10.21 | 2023 | +5.18% | +4.61% | View data |
| 4 | 4 Sweden | 7.86 | 2023 | +1.31% | +2.26% | View data |
| 5 | 5 Denmark | 5.33 | 2023 | +0.45% | -0.21% | View data |
| 6 | 6 Poland | 5.15 | 2023 | +4.56% | +4.04% | View data |
| 7 | 7 Czech Republic | 3.61 | 2023 | +1.06% | -0.72% | View data |
| 8 | 8 Bulgaria | 2.24 | 2023 | +2.97% | +0.94% | View data |
| 9 | 9 Finland | 2.24 | 2023 | -0.52% | +1.44% | View data |
| 10 | 10 Lithuania | 0.59 | 2023 | -0.39% | -0.95% | View data |
