From 2013 to 2023, the shawls, scarves, mufflers, mantillas, and veils market in Estonia showed an overall growth in volume per capita from 0.2 to 0.28. The series experienced stable growth until 2017, plateaued between 2017 and 2019 at 0.26, dipped to 0.22 in 2020, and recovered to 0.27 by 2022, reaching 0.28 in 2023. The compounded annual growth rate (CAGR) over the past five years was moderate.
Looking ahead, trends to monitor include shifts in consumer preferences due to fashion trends and potential market impacts from environmental concerns, promoting sustainable materials and production methods within the industry.
