From 2013 to 2023, the market size volume per capita for shawls, scarves, mufflers, mantillas, veils, and similar items not made of silk or silk waste in Austria steadily declined from 0.85 to 0.48. Recent years showed a decrease from 0.54 in 2020 to 0.52 in 2021, then to 0.5 in 2022, with a further drop to 0.48 in 2023.
Noteworthy trends from 2022 to 2023 highlight a year-on-year variation of -4%. The compound annual growth rate (CAGR) over the last 5 years (2018-2023) indicates an average annual decline of approximately -2%.
Future trends to consider:
- Potential sustainability and eco-friendly material preferences could influence market dynamics.
- Fashion trends and changes in consumer preference will play a role in demand shifts.
- Economic factors or cultural shifts could impact future consumption patterns.