The hair lacquers market in Croatia demonstrated a decreasing trend in value per capita from 2013 to 2023, dropping from 3.36 USD in 2013 to 2.68 USD in 2023. Over the last two years, from 2021 to 2023, the market displayed a marginal decline, with year-on-year variations of -0.37% in 2022 and -0.74% in 2023. The compound annual growth rate (CAGR) for the last five years, from 2018 to 2023, was a modest -0.58%, indicating a steady decline in consumer spending on hair lacquers.
Future trends to watch for include:
- Shifts toward environmentally-friendly and sustainable products.
- Potential recovery due to renewed consumer interest post-pandemic.
- The influence of digital marketing and online sales on market dynamics.
