In 2023, outbound mobile messages for blended mobile subscriptions in the UK stood at 88.50 (s). From 2024 to 2028, forecasts indicate a consistent decline: 85.75 in 2024, reducing to 75.12 by 2028. Year-on-year variations reflect an average decrease of approximately 3.2% annually. The compound annual growth rate (CAGR) over these five years is negative, emphasizing the downtrend from 2023 onwards, which is consistent with previous market observations.
Future trends to watch for include the impact of alternative communication platforms on messaging trends and any technological advancements that might reverse or accelerate this downward trajectory.
