The market for lip make-up preparations in Chile experienced significant growth from 2013 to 2023, standing at 98.719 million USD in 2023. From 2013 to 2017, there was a dynamic increase with the largest year-on-year growth recorded in 2016 at 20.14%. The market faced slight declines in 2018 and 2020, yet managed to recover and exceed previous peaks by 2021. The year-on-year variation from 2021 to 2022 and 2022 to 2023 remained positive at 2.12% and 2.04% respectively. The compounded annual growth rate (CAGR) over the last five years up to 2023 was 2.01%.
Forecasts for the period from 2024 to 2028 predict a steady growth with a CAGR of 1.56%, leading to a market size projection of 109.02 million USD by 2028. The total projected growth rate over these five years is 8.07%.
Future Trends to Watch:
- Increasing consumer preference for premium and natural/organic products.
- Innovations in packaging and formulation to enhance user experience.
- Impact of sustainability practices and eco-friendly production in attracting environmentally conscious consumers.
- Rising influence of online beauty communities and social media campaigns.
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