European Healthcare Expenditure on Preventive Care by Retailers of Medical Goods Share by Country (Million Euros)

In 2023, France dominated the European healthcare expenditure on preventive care by retailers of medical goods with 95.84 million euros, showing a 43.96% increase from the previous year. Other countries like Bulgaria and Croatia also saw notable growths of 20.09% and 14.87%, respectively, although their absolute values were significantly lower. Greece and Slovenia remained stable without any year-on-year change. Conversely, countries like Belgium, Estonia, and Luxembourg recorded negligible expenditure, highlighting disparity across Europe.

Looking ahead to 2024 and beyond, a continued emphasis on preventive healthcare is expected across Europe, driven by increased awareness and policy measures. Additionally, digital transformation in healthcare and cross-border collaborations could enhance preventive care investment by medical goods retailers.