From 2013 to 2023, Croatia's white wine PDO market size per capita experienced a steady increase, growing from 5.61 liters to 6.44 liters per capita. In 2023, this represented an increment of approximately 1.42% from 2022. Over the last five years, the CAGR was around 2.0%, indicating consistent growth. Trends suggest consumers are progressively favoring white wine, contributing to continuous market growth.
Future trends to watch for include an increasing preference for local Croatian white wines as consumers prioritize regional authenticity and sustainability. Additionally, emerging trends in wine tourism may further boost domestic consumption rates.
