The Beverage Serving Activities sector in Italy has experienced fluctuations over the years, with a notable drop in 2014 and 2020. However, the sector showed resilience and recovery post-2020. Specifically, in 2023, the sector stood at 213,880 employees, reflecting a 5.18% year-on-year growth. The average annual growth rate (CAGR) over the last five years is 1.07%, indicating a gradual recovery and stabilization.

Future trends to watch for:

An expected consistent growth in the number of employees, with forecasted CAGR of 1.86% over the next five years.
A potential increase in demand for beverage services as economic conditions improve and tourism rebounds.
Integration of technology and innovation in service delivery to improve efficiency and customer experience.
Shifts in consumer preferences towards healthier and sustainable beverage options.