The data on tourism consumption of country-specific tourism characteristic services in Malaysia shows fluctuating trends over the years. From 2013 to 2019, the sector experienced steady growth peaking at RM7.9 billion in 2018 before a slight decline in 2019. The COVID-19 pandemic significantly impacted the sector in 2020 with an 81.46% decline, reducing tourism consumption to RM1.39 billion. However, recovery commenced in 2021, with substantial growth observed in 2022, where the value reached RM7.92 billion. By 2023, tourism consumption stood at RM9.94 billion, indicating resilient recovery trends. The forecasts from 2024 to 2028 project continued growth with a 5-year CAGR of 3.31%, showing a return to steady growth.
Future trends to watch for include the impact of evolving global travel policies, technological advancements enhancing tourist experiences, and sustainable tourism practices stemming from increased environmental awareness. Additionally, sectors adapting to post-pandemic travel behaviors could influence growth trajectories positively.
