In 2023, the sold production of personal deodorants and anti-perspirants in France stood at 207.35 million Euros. The forecast for 2024 shows a decrease to 202.98 million Euros, representing a year-on-year reduction of 2.11%. The trend continues with forecasted values declining by approximately 2.05% each year, with 198.83 million Euros for 2025, 194.71 million Euros for 2026, 190.64 million Euros for 2027, and 186.6 million Euros for 2028. Over the last two years, the decline in market value is evident, with the average annual rate of change (CAGR) expected to be around -2.58% between 2024 and 2028.
Future trends to watch for include the impact of environmentally sustainable products, consumer preferences shifting towards natural ingredients, and high-performance alternatives. Additionally, market adaptations to economic fluctuations and regulatory changes may also influence the production and sales of personal deodorants and anti-perspirants.
