In 2023, the market size value for solid soap used for toilet purposes in Bosnia and Herzegovina stood at 15.232 million US dollars. The year-on-year variation for recent years indicated a slight decline, with a decrease of 0.24% in 2022 and 0.23% in 2023. Over the past five years, the industry experienced a negative compound annual growth rate (CAGR) of 1.81%, demonstrating a gradual decline in value over this period due to market saturation and changing consumer preferences.
Future trends to watch for include increased competition from liquid soap alternatives and a growing consumer preference for environmentally friendly and natural products. Companies may need to innovate and adapt to changing consumer demands to maintain their position in the market.
