The alcoholic beverages import volume in Kenya has experienced varied trends over the past decade. In 2023, the import volume stood at 51.0 thousand metric tons. From 2014 to 2023, the data revealed fluctuations with significant decreases witnessed in 2015 and 2020 by 16.67% and 5%, respectively. Despite these dips, the overall trend showed moderate growth with a notable increase in 2018 by 8.51% and consistent increments from 2021 onwards.
Year-over-year variations indicate a generally balanced pattern, with the most recent years showing a steady growth rate. From 2019 to 2023, the average annual growth rate (CAGR) is modest but positive. Looking ahead, the forecast for the period 2024-2028 predicts continued expansion, albeit at a slower pace with a five-year CAGR of 0.43%, resulting in an anticipated growth of 2.15% by 2028.
Future Trends to Watch For:
- Changes in consumer preferences towards premium and craft alcoholic beverages.
- Impact of economic factors such as inflation and disposable income on import volumes.
- Potential effects of government policies on alcohol imports and tariffs.