The market size value per capita for men's and boys' cotton shirts in Switzerland showed a downward trend from 2013 to 2023. The value decreased from $20.03 in 2013 to $17.25 in 2023, indicating a steady decline. Most notably, the market saw negative year-on-year variations, particularly in recent years: -1.81% in 2022 and -1.24% in 2023. Over the last five years, the compound annual growth rate (CAGR) averaged at -1.86%, underscoring a persistent contraction in market size per capita.

Future trends to watch for:

Potential market stabilization or resurgence driven by shifting consumer preferences towards sustainable cotton products.
Impact of macroeconomic factors on disposable income and luxury spending which may influence market dynamics.
Adoption of digital shopping platforms and their potential effect on market accessibility and product reach.